WhatsApp Marketing for Business in India: A Complete Guide
S
Statura Team
In India, WhatsApp is not just a messenger — it's a core sales, support and retention channel with open and response rates far above email.
Business App vs API
- WhatsApp Business App: free, for small businesses — catalogue, quick replies, labels
- WhatsApp Business API: for scale — automation, chatbots, CRM integration and broadcast at volume
What you can do
- Order confirmations and delivery updates
- Customer support and queries
- Product catalogues and payment links
- Broadcasts for new products and offers
- Cart-abandonment and re-engagement
Rules that matter
The API uses opt-in and approved template messages for notifications. Respect consent and avoid spam, which gets numbers blocked.
Automation & chatbots
Automate FAQs and order tracking with a chatbot, and hand off complex queries to a human. This scales support without adding headcount.
Statura sets up WhatsApp marketing and automation for your Indian business.
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#whatsapp business
#whatsapp API
#customer engagement