Selling on Amazon India: FBA, GST and Brand Registry Explained
S
Statura Team
Amazon India is the fastest route to national reach for many brands. Here is how to launch correctly.
Seller setup
You need a registered business, GST number, bank account and product images. Certain categories (beauty, food, electronics) require approvals and certifications (CDSCO/FSSAI/BIS).
FBA vs self-ship
Fulfilment by Amazon (FBA) stores your stock in Amazon warehouses for fast Prime delivery and better ranking. Self-ship suits low volumes to start.
Brand Registry
Registering a trademark unlocks Amazon Brand Registry — A+ content, storefronts and protection against counterfeits.
Winning
Great listings, reviews, sponsored ads and participation in big sale events (Great Indian Festival) drive velocity.
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